Ad-to-landing page alignment

Your ad is working.
Your landing page
is killing the sale.

Find out exactly where your message breaks down — and get ranked fixes to stop losing conversions to page mismatches.

See sample report
No account needed
Results in seconds
Ad copy never stored
Live mismatch detection
Your Ad
SUMMER SALE
50% Off Premium Watches
From £149 today only
Shop Now →
Landing Page
TECH GADGETS
Browse Our Collection
Various prices available
Creative mismatch detected — 3 critical gaps
Visual Match
2.1
Message
4.8
Tone
5.2
Works with all major platforms
Meta Google TikTok LinkedIn Reddit
The disconnect costing you
Every mismatch is a leak
in your funnel
The Problem
Your Ads & Pages Don't Match
✕Ad promises one thing, page delivers another — visitors bounce before reading a word
✕Visual styles clash, breaking the trust established by your ad creative
✕Tone mismatch — urgent ad leads to a slow, corporate page
✕You keep increasing ad spend when the real problem is the gap
70%average bounce rate when ads and landing pages don't match
The Solution
LandingProof Analyses Everything
✓Visual — image and colour alignment between your ad and page
✓Message — does your page deliver on what the ad promised?
✓Scent — can visitors actually find the offer they clicked for?
✓Tone — does the voice and urgency carry through from ad to page?
60scomplete analysis with ranked, actionable recommendations
What you get
See exactly where
your funnel leaks
Your alignment score in seconds
A 1–10 score across four dimensions — visual match, message match, information scent, and tone consistency — showing exactly how well your ad matches your landing page.
  • Overall score with per-dimension breakdown
  • Instant — results in under 60 seconds
  • Included free — no account required
Alignment Score
4.2
/10
Visual Match2.8
Message Match5.1
Info Scent3.4
Tone4.7
Side-by-side breakdown
See exactly what your ad promises versus what your landing page actually delivers. Every disconnect identified and explained.
  • Ad copy vs. page copy comparison
  • Offer and pricing consistency check
  • Visual and tone alignment status
Ad vs. Page Comparison
Ad Says Page Shows Match
"50% Off Today" "Contact for pricing"
Premium luxury imagery Stock photo header
"Shop Now" urgency Generic "Learn More" CTA
Specific product offer General category page
Ranked fixes, not vague advice
Every recommendation is ranked by conversion impact. Know exactly what to fix first and why — with specific, actionable suggestions you can implement today.
  • Ranked by expected conversion impact
  • Specific copy and design suggestions
  • Implementable without a developer
Priority Fixes
1
Match hero visuals to ad
Update landing page hero to match ad's product imagery
+23% CTR
2
Add urgency to headline
Mirror the ad's "today only" tone in your H1
+18% conv.
3
Show the offer above the fold
The 50% discount should be visible immediately
+12% conv.
Simple process
3 steps to better
ad performance
1
Step 01
Paste your ad copy
Copy your ad text or describe your video ad — hook, voiceover, CTA. Works with text and video ads from any platform.
2
Step 02
Add your landing page URL
Drop in the URL of the page your ad sends people to. We fetch and analyse the content, visuals and messaging automatically.
3
Step 03
Get your report
Instantly see your alignment score, where your message breaks down, and ranked fixes. Full detailed report for £9.
Everything included
What you get with
every analysis

Free to start. Pay once for the full report when you need it. No subscriptions.

Alignment Score
FREE
A clear 1–10 score across visual, message, information scent, and tone dimensions — showing exactly how well your ad matches your landing page.
Message Gap Analysis
FREE
Exactly where your ad promise breaks down on the landing page — what you said versus what the visitor actually sees.
Top Priority Fix
FREE
The single highest-impact change you can make right now to improve alignment and stop losing conversions.
Full Detailed Report
£9 one-time
Every gap identified across all four dimensions, every fix ranked by conversion impact, and specific copy suggestions you can implement immediately.
Less than the cost of 10 wasted clicks.
Real example
This is what your
report looks like

We ran this on a live Instagram video ad for a jazz night event. Strong ad engagement — but the Eventbrite page was converting badly. Here's what LandingProof found.

Jazz Night — Instagram Video Ad
███████████.eventbrite.com/jazz-night-downtown
4.2/10
Overall alignment score
Needs Work
Visual Match
2.8/10
Ad shows moody cocktail bar atmosphere. Page opens with plain event listing, no imagery matching the ad.
Message Match
5.1/10
Ad promises "the coolest night out." Page opens with drink minimums and refund policy.
Information Scent
3.4/10
Offer mentioned in the ad is buried below the fold. Visitors can't confirm they're in the right place.
Tone Consistency
4.7/10
Ad is urgent and exciting. Page is slow, corporate, and logistical — two different emotional states.
Priority fixes — ranked by conversion impact
1
Match hero visuals to ad atmosphere
Replace the event listing header with a full-width image matching the moody bar aesthetic from the ad creative.
+23% CTR
2
Mirror the ad's opening emotion in H1
First headline should continue the story the ad started — not reset to logistics and terms.
+18% conv.
3
Move the ticket CTA above the fold
The primary action is buried. Visitors who arrived ready to convert lose motivation scrolling for it.
+12% conv.
0%
of visitors feel an ad-to-page mismatch immediately — before reading a single word
0%
average bounce rate when ads and landing pages don't match in tone or message
£0
cost to fix alignment gaps versus the alternative: increasing ad spend

Run your free analysis

Paste your ad copy and landing page URL — get your alignment score in seconds.

Tip: You don't need to fill everything — describe the ad as best you can.

Upload your ad screenshot
PNG, JPG, GIF, WebP · Max 5 MB
Ad screenshot preview

Full detailed report available for £9

No account needed · Ad copy never stored

Works with all major platforms
Meta Google TikTok LinkedIn Reddit

Stop losing conversions
to page mismatches

Your competitors are already optimising their ad-to-page alignment.

Alignment score
Message gap analysis
Priority fix included
No account required
Questions
Common questions
No. Paste your ad copy, add your landing page URL and get your free report instantly. No signup, no email required.
Your alignment score, a breakdown of where your message breaks down across all four dimensions, and the single most important fix. The full detailed report covering every gap is £9.
No. Your ad copy is never stored after your session ends.
Text ads and video ads from any platform — Meta, Google, TikTok, LinkedIn, Reddit, or anywhere else.
You know what you meant to say. LandingProof reads what a cold visitor actually sees — and whether it matches what your ad promised them. You're too close to your own work to spot these gaps objectively.
Most tools charge £50–200/month for features you rarely use. We keep it simple — free to start, £9 for the full report when you need it. One fix from the report will save you far more than £9 in wasted ad spend.